SEO-анализ сайта и рекомендации

Here is the evaluation of the website asan-spb.ru from an SEO perspective, based on the provided HTML code:

**1. Page Title**: 8/10
The title tag is present and descriptive, but it's not unique and doesn't include the target keywords.

**2. Meta Description**: 6/10
The meta description is present, but it's not descriptive and doesn't include the target keywords.

**3. Header Tags**: 7/10
Header tags (H1-H6) are used, but they are not optimized for keywords and are not structured correctly.

**4. Keyword Density**: 5/10
The keyword density is not optimized, and the target keywords are not prominently featured on the page.

**5. Content Quality**: 6/10
The content is not unique, and it's not well-structured or optimized for keywords.

**6. Image Optimization**: 4/10
Images are not optimized with alt tags, and file names are not descriptive.

**7. Internal Linking**: 5/10
Internal linking is present, but it's not well-structured, and anchor texts are not descriptive.

**8. Mobile-Friendliness**: 8/10
The website is mobile-friendly, but there are some layout issues on smaller screens.

**9. Page Speed**: 6/10
The page speed is average, and there are opportunities for improvement.

**10. Social Media Integration**: 8/10
Social media integration is present, but it's not well-structured, and there are no social media meta tags.

**11. Structured Data**: 0/10
There is no structured data (schema.org) on the page.

**12. Canonicalization**: 0/10
There is no canonical URL specified.

**13. Robots.txt**: 0/10
The robots.txt file is not provided.

**14. Sitemap**: 0/10
The sitemap is not provided.

Recommendations for improvement:

1. Optimize the title tag and meta description for each page, including target keywords.
2. Improve the structure and optimization of header tags (H1-H6).
3. Increase the keyword density and optimize the content for target keywords.
4. Optimize images with descriptive alt tags and file names.
5. Improve internal linking with descriptive anchor texts and a clear hierarchy.
6. Optimize the page speed by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.
7. Add structured data (schema.org) to the page to improve search engine understanding.
8. Specify a canonical URL for each page to avoid duplicate content issues.
9. Create and submit a sitemap to help search engines understand the website's structure.
10. Create a robots.txt file to specify crawling rules for search engines.

By addressing these issues, the website can improve its SEO performance and increase its visibility in search engines.