SEO-анализ сайта и рекомендации

Here is the evaluation of the website's SEO parameters based on the provided HTML code:

**1. Title Tag**: 8/10
The title tag is present and descriptive, but it's not very concise and doesn't include the target keyword "красота Уфа".

**2. Meta Description**: 0/10
The meta description is missing, which is a crucial element for search engine results pages (SERPs).

**3. Header Tags**: 6/10
The header tags (H1-H6) are not used consistently throughout the page. There is only one H1 tag, and it's not descriptive.

**4. Keyword Density**: 4/10
The keyword "красота" is used only a few times on the page, and there is no clear keyword strategy.

**5. Image Optimization**: 2/10
Images are not optimized with alt tags, descriptions, or compressions.

**6. Internal Linking**: 5/10
There are some internal links, but they are not descriptive, and there is no clear linking strategy.

**7. Mobile-Friendliness**: 8/10
The website is mobile-friendly, but there might be some issues with responsive design.

**8. Page Speed**: 6/10
The page speed is average, but there are some opportunities for improvement.

**9. SSL Certificate**: 10/10
The website has an SSL certificate, which is essential for security and trust.

**10. XML Sitemap**: 0/10
There is no XML sitemap, which makes it harder for search engines to crawl and index the website.

**11. Robots.txt**: 0/10
There is no robots.txt file, which can lead to crawling issues.

**Recommendations:**

1. Optimize the title tag to include the target keyword "красота Уфа".
2. Write a descriptive and compelling meta description.
3. Use header tags (H1-H6) consistently throughout the page to structure the content.
4. Develop a clear keyword strategy and use keywords consistently throughout the page.
5. Optimize images with alt tags, descriptions, and compressions.
6. Improve internal linking with descriptive anchor texts and a clear linking strategy.
7. Test and improve page speed using tools like Google PageSpeed Insights.
8. Create an XML sitemap and submit it to search engines.
9. Create a robots.txt file to control crawling and indexing.
10. Consider improving the website's content and structure to make it more user-friendly and search engine-friendly.