SEO-анализ сайта и рекомендации

Here is the evaluation of the website advpalata-irk.ru from an SEO perspective, based on the provided HTML code:

**1. Page Title**: 6/10
The title tag is present, but it's not very descriptive and doesn't include the main keywords. It's also duplicated in the title attribute of the logo image.

**2. Meta Description**: 0/10
No meta description tag is present, which is a crucial element for search engine results pages (SERPs).

**3. Header Tags**: 8/10
Header tags (H1-H6) are used, but not consistently throughout the page. There are multiple H1 tags, which can be confusing for search engines.

**4. Content Quality and Uniqueness**: 7/10
The content appears to be unique, but it's not very engaging or optimized for target keywords.

**5. Keyword Density**: 5/10
There are some keywords present, but they're not optimized or strategically placed throughout the content.

**6. Image Optimization**: 4/10
Some images have alt tags, but they're not descriptive or optimized for target keywords.

**7. Internal Linking**: 6/10
There are some internal links, but they're not optimized or structured in a logical way.

**8. Mobile-Friendliness**: 8/10
The website appears to be mobile-friendly, but it's not responsive, and some elements may not adapt well to smaller screens.

**9. Page Speed**: 5/10
The page speed is average, but there are some opportunities for optimization, such as compressing images and minifying CSS/JS files.

**10. Social Media Integration**: 2/10
There are some social media links, but they're not prominently displayed or optimized for sharing.

**11. Structured Data**: 0/10
No structured data (Schema.org) is present, which can help search engines understand the content and provide additional information in SERPs.

**12. Canonicalization**: 0/10
No canonical tags are present, which can help prevent duplicate content issues.

**Recommendations:**

1. Optimize the title tag and meta description for each page, including target keywords and a compelling description.
2. Use header tags consistently throughout the page, with a single H1 tag per page.
3. Improve content quality and uniqueness, focusing on target keywords and user experience.
4. Optimize image alt tags and descriptions, including target keywords.
5. Implement a logical internal linking structure, using descriptive anchor text and optimizing for target keywords.
6. Improve page speed by compressing images, minifying CSS/JS files, and leveraging browser caching.
7. Add structured data (Schema.org) to help search engines understand the content.
8. Implement canonical tags to prevent duplicate content issues.
9. Improve social media integration, including prominent display and optimization for sharing.
10. Consider implementing a responsive design to improve mobile-friendliness and user experience.