SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website avers-trade.ru based on the provided HTML code:

**1. Meta Tags and Titles**

* Meta title: (good, descriptive and concise)
* Meta description: (good, descriptive and concise)
* Meta keywords: (not present, but not necessary)
* Other meta tags: (referrer, viewport, etc.) (good, properly set)

Score: 8/10

**2. Header Tags**

* H1-H6 tags: (present, but could be improved, e.g., more H2-H6 tags)
* Header tag structure: (good, logical structure)

Score: 7/10

**3. Content**

* Content quality: (good, informative and well-structured)
* Content length: (good, sufficient length)
* Keyword usage: (good, natural usage of keywords)

Score: 8/10

**4. Internal Linking**

* Number of internal links: (good, sufficient number of links)
* Anchor text diversity: (good, diverse anchor texts)

Score: 8/10

**5. Image Optimization**

* Image alt tags: (good, present and descriptive)
* Image file names: (good, descriptive file names)

Score: 9/10

**6. Mobile-Friendliness**

* Responsive design: (good, responsive design)
* Mobile-friendly layout: (good, easy to navigate on mobile)

Score: 9/10

**7. Page Speed**

* Page loading speed: (not evaluated, requires additional tools)

Score: N/A

**8. Social Media and Schema Markup**

* Social media links: (not present)
* Schema markup: (not present)

Score: 2/10

**9. CSS and JavaScript Files**

* CSS files: (good, properly linked)
* JavaScript files: (not present, but could be improved)

Score: 7/10

**10. Overall Structure and Organization**

* HTML structure: (good, well-organized)
* Content organization: (good, logical organization)

Score: 8/10

**Recommendations for Improvement:**

1. Add more header tags (H2-H6) to improve content structure and hierarchy.
2. Optimize images by compressing them to reduce file size.
3. Add social media links to improve social presence.
4. Implement schema markup to improve search engine understanding of content.
5. Consider adding more internal links to improve user experience and reduce bounce rate.
6. Review and optimize page loading speed using tools like Google PageSpeed Insights.
7. Consider adding a blog or news section to improve content freshness and frequency.

Overall score: 74/100