SEO-анализ сайта и рекомендации

Here is the evaluation of the website avto-alternativa.ru from an SEO perspective, based on the provided HTML code:

**1. Page Title**: 8/10
The page title is present and descriptive, but it's a bit long and could be improved for better search engine ranking.

**2. Meta Description**: 6/10
The meta description is present, but it's not very descriptive and doesn't entice users to click on the page.

**3. Header Tags**: 7/10
Header tags (H1-H3) are used, but they could be more descriptive and structured to improve content hierarchy.

**4. Content Quality**: 8/10
The content is well-structured and easy to read, but it's not very engaging and lacks keywords.

**5. Keyword Density**: 5/10
There are no obvious keywords or phrases that are targeted, which could make it harder for search engines to understand the page's content.

**6. Image Optimization**: 4/10
Images are not optimized with alt tags, which could improve accessibility and search engine ranking.

**7. Internal Linking**: 6/10
Internal linking is present, but it could be improved by using more descriptive anchor text and linking to more relevant pages.

**8. Mobile-Friendliness**: 8/10
The website is responsive and adapts to different screen sizes, but some elements could be improved for better mobile usability.

**9. Page Speed**: 7/10
The page speed is average, but could be improved by optimizing images, compressing CSS and JavaScript files, and leveraging browser caching.

**10. Social Media Integration**: 2/10
There are no social media links or integration, which could improve engagement and sharing.

**Recommendations:**

1. **Optimize page title and meta description**: Make them more descriptive, concise, and appealing to users.
2. **Improve content quality and structure**: Use more descriptive headings, break up content into smaller paragraphs, and use bullet points or lists when necessary.
3. **Conduct keyword research**: Identify relevant keywords and phrases and incorporate them naturally into the content.
4. **Optimize images**: Add alt tags, descriptive file names, and compress images to improve page speed.
5. **Improve internal linking**: Use more descriptive anchor text and link to more relevant pages to improve user experience and search engine ranking.
6. **Enhance mobile-friendliness**: Improve mobile usability by making buttons and links more accessible and easy to click.
7. **Optimize page speed**: Compress CSS and JavaScript files, leverage browser caching, and optimize images to improve page speed.
8. **Integrate social media**: Add social media links and integration to improve engagement and sharing.

By addressing these recommendations, the website avto-alternativa.ru can improve its SEO and provide a better user experience.