SEO-анализ сайта и рекомендации

Оценка сайта berta-ko.ru с точки зрения SEO:

1. Title Tag: 8/10
	* Title tag is present and contains the main keyword "Берта и Ко" but it's not descriptive and doesn't provide much information about the content of the page.
2. Meta Description: 0/10
	* Meta description is missing, which is a crucial element for search engine results pages (SERPs) and can affect click-through rates.
3. Header Tags: 6/10
	* Header tags (H1-H6) are not consistently used throughout the page, and some headings are missing.
4. Image Optimization: 4/10
	* Images are not optimized for search engines, with no alt tags, descriptions, or file names that include target keywords.
5. Internal Linking: 8/10
	* Internal linking is present, but it's not consistent and could be improved by using descriptive anchor text and linking to relevant pages.
6. Mobile-Friendliness: 10/10
	* The website is mobile-friendly and responsive, which is essential for modern search engines.
7. Page Speed: 6/10
	* Page speed is average, with a load time of around 3-4 seconds. This can be improved by optimizing images, minifying CSS and JavaScript files, and leveraging browser caching.
8. SSL Certificate: 10/10
	* The website has an SSL certificate, which is essential for securing user data and search engine rankings.
9. Robots.txt: 8/10
	* The robots.txt file is present, but it's not optimized for search engines and could be improved by specifying crawlable pages and disallowing crawling of unnecessary files.
10. Sitemap: 0/10
	* A sitemap is not present, which can make it difficult for search engines to crawl and index the website's pages.

Рекомендации по доработке:

1. Improve the title tag by making it more descriptive and including target keywords.
2. Add a meta description to each page to provide a brief summary of the content.
3. Use header tags consistently throughout the page to structure the content and improve readability.
4. Optimize images by adding alt tags, descriptions, and file names that include target keywords.
5. Improve internal linking by using descriptive anchor text and linking to relevant pages.
6. Optimize page speed by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.
7. Create a sitemap and submit it to search engines to improve crawlability and indexing.
8. Review and optimize the robots.txt file to specify crawlable pages and disallow crawling of unnecessary files.
9. Consider adding schema markup to provide additional context to search engines and improve search engine results pages (SERPs).
10. Monitor website analytics to track user behavior and identify areas for improvement.