SEO-анализ сайта и рекомендации

Оценка сайта evroplatforma.ru с точки зрения SEO:

1. Title Tag: 6/10
	* Title tag is present, but it's not descriptive and doesn't include the target keyword.
2. Meta Description: 4/10
	* Meta description is present, but it's not unique and doesn't provide a compelling summary of the page's content.
3. Header Tags: 8/10
	* Header tags (H1-H6) are used, but they're not consistently structured and don't provide a clear hierarchy of content.
4. Image Optimization: 5/10
	* Images are not optimized for search engines, with no alt tags or descriptive file names.
5. Internal Linking: 7/10
	* Internal linking is present, but it's not consistent and doesn't provide a clear navigation structure.
6. Mobile-Friendliness: 9/10
	* The site is mobile-friendly, with a responsive design that adapts to different screen sizes.
7. Page Speed: 6/10
	* Page speed is average, with a load time of around 3-4 seconds. Optimization is needed to improve user experience.
8. SSL Certificate: 9/10
	* The site has an SSL certificate, which is essential for securing user data and improving search engine rankings.
9. Robots.txt: 8/10
	* The robots.txt file is present, but it's not well-structured and may be blocking important pages from being crawled.
10. Sitemap.xml: 7/10
	* A sitemap.xml file is present, but it's not up-to-date and may not be correctly formatted.

Рекомендации по доработке:

1. Improve title tags and meta descriptions to include target keywords and provide a compelling summary of the page's content.
2. Optimize images by adding alt tags and descriptive file names.
3. Improve internal linking by creating a clear navigation structure and using descriptive anchor text.
4. Optimize page speed by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.
5. Review and update the robots.txt file to ensure it's correctly blocking or allowing crawling of important pages.
6. Update the sitemap.xml file to ensure it's correctly formatted and includes all important pages.
7. Consider adding schema markup to provide additional context to search engines about the page's content and structure.
8. Review and improve the site's header tags to provide a clear hierarchy of content and improve user experience.
9. Consider adding a 404 page with a clear message and link to the site's homepage to improve user experience and reduce bounce rates.
10. Monitor and analyze the site's performance using tools like Google Analytics and Search Console to identify areas for improvement.