SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website fito-min.ru based on the provided HTML code:

**1. Meta Tags**

* Meta Title: 7/10 (title is present, but it's not descriptive and doesn't contain target keywords)
* Meta Description: 0/10 (meta description is missing)
* Meta Keywords: 5/10 (meta keywords are present, but they are not relevant to the content and are not separated by commas)

**2. Header Tags**

* H1-H6 tags: 8/10 (header tags are used, but some of them are not descriptive and don't contain target keywords)

**3. Content**

* Content quality: 6/10 (content is present, but it's not unique, informative, or engaging)
* Content length: 5/10 (content is relatively short)
* Keyword usage: 4/10 (target keywords are not used consistently throughout the content)

**4. Internal Linking**

* Internal linking: 3/10 (there are some internal links, but they are not descriptive and don't use anchor text)

**5. Image Optimization**

* Image alt tags: 8/10 (image alt tags are present, but some of them are not descriptive)
* Image file names: 5/10 (image file names are not descriptive and don't contain target keywords)

**6. Mobile-Friendliness**

* Mobile-friendliness: 8/10 (the website is responsive, but some elements may not be optimized for mobile devices)

**7. Page Speed**

* Page speed: 6/10 (the website loads relatively fast, but there are some optimization opportunities)

**8. Social Media**

* Social media presence: 0/10 (there are no social media links or integration)

**9. Analytics and Tracking**

* Analytics and tracking: 8/10 (Yandex.Metrika counter is present, but there may be other tracking opportunities)

**10. Technical SEO**

* HTML structure: 8/10 (HTML structure is valid, but there are some opportunities for improvement)
* Canonicalization: 0/10 (there is no canonical URL specified)
* Robots.txt: 0/10 (robots.txt file is not present)

**Recommendations:**

1. Optimize meta tags, especially the title and description, to make them more descriptive and keyword-rich.
2. Improve header tags to make them more descriptive and consistent.
3. Create high-quality, unique, and engaging content that targets specific keywords.
4. Use internal linking to help users and search engines navigate the website.
5. Optimize images by using descriptive alt tags and file names that contain target keywords.
6. Improve mobile-friendliness by optimizing elements for mobile devices.
7. Optimize page speed by compressing images, minifying code, and leveraging browser caching.
8. Integrate social media links and consider social media marketing.
9. Set up analytics and tracking to measure website performance and make data-driven decisions.
10. Improve technical SEO by specifying a canonical URL, creating a robots.txt file, and optimizing HTML structure.

By addressing these recommendations, the website fito-min.ru can improve its SEO and increase its visibility in search engines.