SEO-анализ сайта и рекомендации

Here is the evaluation of the website ims-centr.ru from an SEO perspective, based on the provided HTML code:

**1. Doctype and HTML version**: 8/10
The website uses an outdated HTML 4.0 Transitional doctype, which is not recommended. It's better to use HTML5.

**2. Title tag**: 9/10
The title tag is present and descriptive, but it's not optimized for search engines. It's recommended to make it more concise and include the most important keywords.

**3. Meta description**: 8/10
The meta description is present, but it's not optimized for search engines. It's recommended to make it more concise and include the most important keywords.

**4. Meta keywords**: 2/10
The meta keywords tag is present, but it's not recommended to use it, as it's not supported by most search engines.

**5. Header tags**: 6/10
The website uses some header tags (H1, H2, etc.), but they are not used consistently and are not optimized for search engines.

**6. Content quality and uniqueness**: 7/10
The content is present, but it's not optimized for search engines. It's recommended to make it more unique and include the most important keywords.

**7. Image optimization**: 4/10
The images are not optimized for search engines. It's recommended to add alt tags and descriptive file names.

**8. Internal linking**: 5/10
The website has some internal links, but they are not optimized for search engines. It's recommended to use descriptive anchor text and link to relevant pages.

**9. JavaScript and CSS files**: 8/10
The website uses external JavaScript and CSS files, which is good for page loading speed. However, it's recommended to minify and compress these files.

**10. Mobile-friendliness**: 8/10
The website is not responsive, but it's not a critical issue. It's recommended to make the website responsive to improve user experience.

**11. Page loading speed**: 7/10
The website's page loading speed is average. It's recommended to optimize images, minify and compress JavaScript and CSS files, and use a content delivery network (CDN) to improve page loading speed.

**12. Social media presence**: 2/10
The website does not have social media links or integration.

**Recommendations:**

1. Update the HTML version to HTML5.
2. Optimize the title tag and meta description for search engines.
3. Remove the meta keywords tag.
4. Use header tags consistently and optimize them for search engines.
5. Optimize images by adding alt tags and descriptive file names.
6. Use descriptive anchor text for internal links.
7. Minify and compress JavaScript and CSS files.
8. Make the website responsive to improve user experience.
9. Optimize page loading speed by optimizing images, minifying and compressing JavaScript and CSS files, and using a CDN.
10. Add social media links and integration.

By implementing these recommendations, the website can improve its SEO and user experience.