SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website irbisco.ru based on the provided HTML code:

**1. Page Title**: 6/10
The title tag is present, but it's not descriptive and doesn't include the company name or keywords.

**2. Meta Description**: 0/10
The meta description is empty, which is a missed opportunity to provide a summary of the page's content and entice users to click through from search engine results.

**3. Header Tags**: 8/10
The page uses header tags (H1, H2) to structure the content, but there are some inconsistencies in their usage.

**4. Keyword Usage**: 4/10
There are no meta keywords, and the content doesn't seem to be optimized for specific keywords.

**5. Image Optimization**: 2/10
Images are not optimized with descriptive alt tags, and file names are not descriptive.

**6. Internal Linking**: 6/10
There are some internal links, but they are not descriptive, and there's no clear hierarchy of pages.

**7. Mobile-Friendliness**: 8/10
The page seems to be mobile-friendly, but it's not explicitly declared in the meta viewport tag.

**8. Page Speed**: N/A (cannot be evaluated based on the provided HTML code)

**9. Social Media Integration**: 0/10
There are no social media links or integration on the page.

**10. Content Quality**: 6/10
The content is not engaging, and there's no clear call-to-action.

**Recommendations:**

1. **Optimize title tags**: Write descriptive, keyword-rich title tags that accurately describe each page's content.
2. **Write meta descriptions**: Craft compelling, keyword-rich meta descriptions that entice users to click through from search engine results.
3. **Use header tags consistently**: Use header tags (H1, H2, H3, etc.) to structure content and highlight important keywords.
4. **Optimize images**: Add descriptive alt tags and file names that include target keywords.
5. **Improve internal linking**: Use descriptive anchor text and create a clear hierarchy of pages to help users and search engines navigate the site.
6. **Add social media integration**: Include social media links and consider integrating social media feeds into the site.
7. **Enhance content quality**: Write engaging, informative content that includes a clear call-to-action.
8. **Test and improve page speed**: Use tools like Google PageSpeed Insights to identify areas for improvement and optimize the site's loading speed.

By addressing these areas, the website can improve its SEO and provide a better user experience.