SEO-анализ сайта и рекомендации

Here is the evaluation of the website nail-ptz.ru from an SEO perspective, based on the provided HTML code:

**1. Page Title**: 8/10
The page title is present and descriptive, but it's not very concise and doesn't include the main keyword "нail salon Петрозаводск".

**2. Meta Description**: 0/10
No meta description is present, which is a crucial element for search engine results pages (SERPs).

**3. Header Tags**: 7/10
Header tags (H1-H6) are used, but not consistently throughout the page. There are multiple H1 tags, which can be confusing for search engines.

**4. Content Quality and Uniqueness**: 6/10
The content is not very unique and seems to be a simple list of services and prices. It lacks depth and doesn't provide much value to the user.

**5. Keyword Usage**: 5/10
Keywords are not used consistently throughout the page, and there is no clear focus on a specific keyword or phrase.

**6. Image Optimization**: 4/10
Images are not optimized with descriptive alt tags, and file names are not descriptive.

**7. Internal Linking**: 3/10
There are no internal links to other relevant pages on the website.

**8. Mobile-Friendliness**: 9/10
The website is mobile-friendly, and the layout adapts well to different screen sizes.

**9. Page Speed**: 7/10
The page speed is average, but could be improved with optimization of images and scripts.

**10. SSL and HTTPS**: 10/10
The website uses HTTPS, which is essential for security and trust.

**Recommendations for improvement:**

1. Add a unique and descriptive meta description for each page.
2. Optimize header tags to have a clear hierarchy and use them consistently throughout the page.
3. Create high-quality, unique, and valuable content that targets specific keywords and phrases.
4. Use descriptive alt tags and file names for images.
5. Implement internal linking to other relevant pages on the website.
6. Optimize page speed by compressing images and scripts.
7. Consider adding a blog or news section to attract more traffic and improve content freshness.
8. Use schema markup to provide additional context to search engines about the website's content.

By addressing these areas, the website can improve its SEO and increase its visibility in search engine results.