SEO-анализ сайта и рекомендации

Оценка сайта npopokrov.ru с точки зрения SEO:

1. Title Tag: 8/10
	* Title tag is present and contains the main keyword "НПО Покров", but it's not descriptive and doesn't provide much information about the content of the page.
2. Meta Description: 6/10
	* Meta description is present, but it's not unique and doesn't provide a compelling summary of the page's content.
3. Header Tags: 7/10
	* Header tags (H1-H6) are used, but they're not consistently structured and don't provide a clear hierarchy of content.
4. Keyword Usage: 5/10
	* Keywords like "НПО Покров", "вентиляционное оборудование", and "продажа" are used, but they're not optimized and don't appear in a logical and consistent manner throughout the content.
5. Image Optimization: 4/10
	* Images are not optimized for search engines, with no alt tags, descriptions, or file names that include target keywords.
6. Internal Linking: 8/10
	* Internal linking is used, but it's not consistent and doesn't provide a clear navigation structure for users.
7. Mobile-Friendliness: 9/10
	* The site is mobile-friendly and responsive, with a layout that adapts to different screen sizes and devices.
8. Page Speed: 7/10
	* Page speed is average, with a load time of around 3-4 seconds. There are opportunities to optimize images and reduce the number of HTTP requests to improve page speed.
9. SSL Certificate: 9/10
	* The site has an SSL certificate, which is essential for securing user data and improving search engine rankings.
10. Structured Data: 0/10
	* No structured data (e.g. schema.org) is used, which could provide additional context and help search engines understand the content of the page.

Рекомендации по доработке:

1. Optimize title tags and meta descriptions for each page to provide a clear and compelling summary of the content.
2. Use header tags consistently to structure the content and provide a clear hierarchy of information.
3. Optimize keywords and phrases throughout the content to improve search engine rankings.
4. Optimize images by adding alt tags, descriptions, and file names that include target keywords.
5. Improve internal linking by creating a clear navigation structure and using descriptive anchor text for links.
6. Optimize page speed by compressing images, reducing the number of HTTP requests, and using a content delivery network (CDN).
7. Consider using structured data (schema.org) to provide additional context and help search engines understand the content of the page.
8. Review and improve the site's mobile-friendliness to ensure a seamless user experience across different devices.
9. Consider using a page builder or CMS to improve the site's flexibility and scalability.
10. Monitor and analyze website performance using tools like Google Analytics and Search Console to identify areas for improvement and track progress over time.