SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website obninskcity.ru based on the provided HTML code:

**1. Page Title**: 8/10
The title tag is present and descriptive, but it's not unique and doesn't contain the main keyword.

**2. Meta Description**: 6/10
The meta description is present, but it's not descriptive and doesn't contain the main keyword.

**3. Header Tags**: 7/10
Header tags (H1-H6) are used, but there is only one H1 tag, and it's not descriptive.

**4. Keyword Density**: 5/10
The keyword density is not optimized, and there are no targeted keywords.

**5. Image Optimization**: 4/10
Images are used, but they don't have descriptive alt tags, and the file names are not optimized.

**6. Internal Linking**: 8/10
Internal linking is used, but there are no descriptive anchor texts.

**7. Mobile-Friendliness**: 9/10
The website is mobile-friendly, but there are some minor issues with responsive design.

**8. Page Speed**: 7/10
The page speed is average, and there are some opportunities for improvement.

**9. XML Sitemap**: 9/10
An XML sitemap is present, but it's not referenced in the robots.txt file.

**10. Robots.txt**: 8/10
A robots.txt file is present, but it's not optimized for crawling and indexing.

**11. Canonicalization**: 5/10
There is no canonical URL specified, which can lead to duplicate content issues.

**12. Social Media Integration**: 2/10
There is no social media integration or sharing buttons.

**Recommendations for improvement:**

1. **Optimize title tags**: Make them unique, descriptive, and contain the main keyword.
2. **Write a compelling meta description**: Make it descriptive, contain the main keyword, and entice users to click.
3. **Use header tags effectively**: Use multiple header tags (H1-H6) to structure the content and highlight important keywords.
4. **Conduct keyword research**: Identify targeted keywords and optimize the content accordingly.
5. **Optimize images**: Use descriptive alt tags, file names, and compress images to reduce page load time.
6. **Use descriptive anchor texts**: Use descriptive anchor texts for internal linking to improve user experience and SEO.
7. **Improve page speed**: Optimize images, minify CSS and JavaScript files, and leverage browser caching to improve page speed.
8. **Reference XML sitemap in robots.txt**: Reference the XML sitemap in the robots.txt file to help search engines discover new content.
9. **Specify canonical URLs**: Specify canonical URLs to avoid duplicate content issues.
10. **Integrate social media**: Add social media sharing buttons to increase engagement and drive traffic.

By implementing these recommendations, the website can improve its SEO performance and drive more traffic and engagement.