SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website ocenka-grand.ru based on the provided HTML code:

**1. Title Tag**: 8/10
The title tag is present and descriptive, but it's a bit long and may be truncated in search engine results pages (SERPs).

**2. Meta Description**: 7/10
The meta description is present, but it's a bit short and doesn't fully summarize the content of the page.

**3. Header Tags**: 9/10
Header tags (H1, H2, etc.) are used correctly to structure the content of the page.

**4. Keyword Density**: 6/10
The keyword density is not optimized, and some important keywords (e.g., "экспертиза проектов") are not used frequently enough.

**5. Image Optimization**: 4/10
Images are not optimized with alt tags, and file names are not descriptive.

**6. Internal Linking**: 8/10
Internal linking is present, but some links are not descriptive, and there are no anchor texts.

**7. Mobile-Friendliness**: 9/10
The website is mobile-friendly, but some elements may not be fully responsive.

**8. Page Speed**: 7/10
The page speed is average, but some optimization is needed to improve loading times.

**9. SSL Certificate**: 10/10
The website has an SSL certificate, which is essential for security and trust.

**10. Canonicalization**: 5/10
There is no canonical URL specified, which may lead to duplicate content issues.

**Recommendations:**

1. Optimize the title tag and meta description to better summarize the content of the page.
2. Use header tags more effectively to structure the content.
3. Optimize images by adding alt tags and descriptive file names.
4. Improve internal linking by using descriptive anchor texts and optimizing link structure.
5. Optimize page speed by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.
6. Specify a canonical URL to avoid duplicate content issues.
7. Improve keyword density by using important keywords more frequently and naturally throughout the content.

By addressing these issues, the website can improve its SEO performance and increase its visibility in search engine results.