SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website orlov.ru based on the provided HTML code:

**1. Title Tag**: 8/10
The title tag is present and descriptive, but it's a bit long and may be truncated in search engine results pages (SERPs).

**2. Meta Description**: 0/10
No meta description is present, which is a missed opportunity to provide a summary of the page's content and entice users to click through from search engine results.

**3. Header Tags**: 7/10
Header tags (H1, H2, etc.) are used, but there is only one H1 tag, and it's not very descriptive. Additional header tags could be used to structure the content and highlight important keywords.

**4. Keyword Usage**: 5/10
The content appears to be written for users, but there is no clear keyword strategy in place. Relevant keywords could be incorporated naturally into the content to improve search engine rankings.

**5. Image Optimization**: 6/10
Images are used, but only one has an alt attribute, and none have descriptive file names or captions. Optimizing images can improve page load times and accessibility.

**6. Internal Linking**: 8/10
Internal linking is present, but some links are not descriptive (e.g., "Войти в личный кабинет"). Using descriptive anchor text can improve user experience and help search engines understand the site's structure.

**7. Mobile-Friendliness**: 9/10
The page is responsive and adapts to different screen sizes, which is essential for modern web development.

**8. Page Speed**: N/A (cannot be evaluated based on HTML code alone)
Page speed is an important ranking factor, but it requires additional tools to evaluate.

**9. Social Media Integration**: 0/10
No social media integration is present, which could help increase engagement and drive traffic to the site.

**10. Content Quality**: 7/10
The content appears to be well-written and informative, but it's not very engaging or unique. High-quality, engaging content can improve user experience and increase dwell time.

**Recommendations:**

1. Add a meta description to provide a summary of the page's content.
2. Optimize images by adding descriptive file names, alt attributes, and captions.
3. Incorporate relevant keywords naturally into the content.
4. Use descriptive anchor text for internal links.
5. Consider adding social media integration to increase engagement and drive traffic.
6. Review and improve the content to make it more engaging and unique.
7. Evaluate and improve page speed using tools like Google PageSpeed Insights.

By addressing these areas, the website orlov.ru can improve its SEO and provide a better user experience.