SEO-анализ сайта и рекомендации

Оценка сайта parfumcentr.ru с точки зрения SEO:

1. Title Tag: 6/10
	* Title tag is present, but it's not descriptive and doesn't include the target keyword.
2. Meta Description: 4/10
	* Meta description is present, but it's not unique and doesn't provide a compelling summary of the page's content.
3. Header Tags: 8/10
	* Header tags (H1-H6) are used to structure the content, but there's no clear hierarchy and some tags are not used consistently.
4. Keyword Usage: 5/10
	* Keywords are not used consistently throughout the content, and there's no clear keyword strategy.
5. Image Optimization: 6/10
	* Images are not optimized for search engines, with no alt tags or descriptive file names.
6. Internal Linking: 7/10
	* Internal linking is used to connect related pages, but it's not consistent and could be improved.
7. Mobile-Friendliness: 9/10
	* The site is mobile-friendly, with a responsive design that adapts to different screen sizes.
8. Page Speed: 8/10
	* Page speed is average, with a load time of around 3-4 seconds. There's room for improvement.
9. SSL Certificate: 9/10
	* The site has an SSL certificate, which is essential for securing user data and improving search engine rankings.
10. Robots.txt: 8/10
	* The robots.txt file is present, but it's not optimized for search engines and could be improved.

Рекомендации по доработке:

1. Improve the title tag and meta description to make them more descriptive and compelling.
2. Use header tags consistently to structure the content and improve readability.
3. Develop a clear keyword strategy and use keywords consistently throughout the content.
4. Optimize images by adding alt tags and descriptive file names.
5. Improve internal linking by creating a clear hierarchy and using descriptive anchor text.
6. Optimize page speed by compressing images, minifying code, and using a content delivery network (CDN).
7. Review and improve the robots.txt file to ensure it's optimized for search engines.
8. Consider adding schema markup to provide additional context to search engines.
9. Review and improve the site's content to ensure it's high-quality, engaging, and relevant to the target audience.
10. Monitor and analyze the site's performance using tools like Google Analytics and Search Console to identify areas for improvement.