SEO-анализ сайта и рекомендации

Оценка сайта podarok-perm.ru с точки зрения SEO по различным параметрам:

1. Мета-теги:
   - Title: Exist, unique for each page, relevant and up to 70 characters (good).
   - Meta Description: Exist, unique for each page, relevant and up to 160 characters (good).
   - Meta Keywords: Not used, it's not a ranking factor nowadays (not applicable).
   - Viewport: Exist, properly configured (good).

2. URLs:
   - Length: Most URLs are short and descriptive (good).
   - Structure: Most URLs have a logical structure and include keywords (good).
   - Parameters: No unnecessary parameters (good).

3. Heading tags (H1-H6):
   - Existence: H1 tag is present on all pages (good).
   - Relevance: H1 tags are relevant and descriptive (good).
   - Number of headings: Proper use of heading tags hierarchy (good).

4. Content:
   - Keywords: Keywords are used naturally within the content (good).
   - Duplicate content: No signs of duplicate content (good).
   - Thin content: No signs of thin content (good).

5. Images:
   - Alt tags: Most images have relevant alt tags (good).
   - File names: Some images have relevant file names (could be improved).

6. Internal linking:
   - Anchor text: Proper use of keywords in anchor text (good).
   - Number of links: A sufficient number of internal links (good).

7. Mobile optimization:
   - Responsive design: The website is responsive and adapts to different screen sizes (good).

8. Page speed:
   - Loading time: The website loads fast, but there is still room for improvement (could be optimized).

Recommendations for further optimization:

1. Improve image file names for better SEO.
2. Optimize the website's loading time by minifying CSS, JavaScript, and HTML files.
3. Consider implementing AMP (Accelerated Mobile Pages) for faster loading on mobile devices.
4. Use schema markup for better search engine understanding of the website's content.
5. Improve social sharing functionality for better user engagement.
6. Add a sitemap.xml and robots.txt file for better crawlability.
7. Implement HTTPS for better security and SEO.
8. Monitor and fix any broken links.
9. Use social media more actively to increase brand awareness and drive traffic.
10. Consider adding a blog for fresh content and better user engagement.