SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website salon-madonna.ru based on the provided HTML code:

**1. Page Title**: 8/10
The page title is present and descriptive, but it's not unique and doesn't contain the target keywords.

**2. Meta Description**: 0/10
No meta description is present, which is a crucial element for search engine results pages (SERPs).

**3. Header Tags**: 7/10
Header tags (H1-H6) are used, but there is only one H1 tag, and it's not descriptive. Other header tags are not used consistently.

**4. Content Quality and Uniqueness**: 6/10
The content is present, but it's not unique and doesn't provide much value to the user. There are also some duplicated content blocks.

**5. Image Optimization**: 5/10
Images are used, but most of them don't have alt tags, and none have descriptive file names.

**6. Internal Linking**: 4/10
There are some internal links, but they are not descriptive, and there is no clear hierarchy of pages.

**7. Mobile-Friendliness**: 9/10
The website is mobile-friendly, and the layout adapts to different screen sizes.

**8. Page Speed**: 7/10
The page speed is average, with some optimization opportunities (e.g., compressing images, minifying CSS and JavaScript files).

**9. SSL Encryption**: 10/10
The website uses HTTPS, which is essential for security and trust.

**10. Meta Robots**: 5/10
There are no meta robots tags, which can affect how search engines crawl and index the website.

**11. Canonicalization**: 0/10
There is no canonical URL specified, which can lead to duplicate content issues.

**12. Structured Data**: 0/10
No structured data (e.g., schema.org) is present, which can enhance search engine results.

Recommendations for improvement:

1. **Write a unique and descriptive meta description** for each page to improve SERP visibility.
2. **Optimize header tags** to create a clear hierarchy of content and highlight important keywords.
3. **Use descriptive and unique alt tags** for all images to improve accessibility and search engine understanding.
4. **Create high-quality, unique, and valuable content** that targets specific keywords and user needs.
5. **Implement internal linking** with descriptive anchor text to help users and search engines navigate the website.
6. **Optimize page speed** by compressing images, minifying CSS and JavaScript files, and leveraging browser caching.
7. **Specify meta robots tags** to control how search engines crawl and index the website.
8. **Implement canonicalization** to avoid duplicate content issues.
9. **Add structured data** (e.g., schema.org) to enhance search engine results and provide additional context.
10. **Conduct a technical SEO audit** to identify and fix any other issues that may be affecting the website's search engine ranking.