SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website stroyum.ru based on the provided HTML code:

**1. Meta Tags**

* Title tag: 8/10 (good, but could be more descriptive and unique)
* Meta description: 6/10 (present, but not very descriptive and not optimized for keywords)
* Keywords tag: 2/10 (not recommended, as it's not used by search engines anymore)
* Robots tag: 8/10 (present, but could be more specific)

**2. Header Tags**

* H1-H6 tags: 4/10 (only H1 tag is used, and it's not very descriptive)
* Header structure: 5/10 (not very organized and not following a clear hierarchy)

**3. Content**

* Content quality: 6/10 (the content is not very engaging and lacks keywords)
* Content length: 5/10 (the content is relatively short)
* Keyword usage: 4/10 (keywords are not used consistently throughout the content)

**4. Images**

* Image optimization: 3/10 (images are not optimized with alt tags and descriptive file names)
* Image loading: 8/10 (images are loaded correctly, but could be optimized for better page loading speed)

**5. Internal Linking**

* Internal linking: 5/10 (there are some internal links, but they are not very organized and don't follow a clear structure)

**6. Mobile-Friendliness**

* Mobile-friendliness: 8/10 (the website is responsive and adapts to mobile devices, but could be improved)

**7. Page Speed**

* Page speed: 6/10 (the page loading speed is average, but could be improved with optimization)

**8. Social Media**

* Social media integration: 2/10 (there are no social media links or integration)

**9. Analytics and Tracking**

* Analytics and tracking: 8/10 (Yandex.Metrika counter is present, but could be improved with additional tracking tools)

**10. Security**

* HTTPS: 2/10 (the website is not using HTTPS, which is a security risk)

**Overall SEO Score: 54/100**

Recommendations for improvement:

1. Optimize the title tag and meta description to be more descriptive and unique.
2. Improve the header structure and use more descriptive H1-H6 tags.
3. Add more engaging and keyword-rich content to the website.
4. Optimize images with alt tags and descriptive file names.
5. Improve internal linking to follow a clear structure and hierarchy.
6. Optimize the website for better page loading speed.
7. Add social media links and integration to the website.
8. Implement HTTPS to ensure website security.
9. Consider adding more tracking tools to improve analytics and tracking.
10. Review and improve the website's mobile-friendliness and responsiveness.