SEO-анализ сайта и рекомендации

Here is the evaluation of the website visakompas.ru from an SEO perspective, based on the provided HTML code:

**1. Page Title**: 6/10
The title tag is present, but it's not descriptive and doesn't include the company name or main keywords.

**2. Meta Description**: 5/10
The meta description is missing, which is a crucial element for search engine results pages (SERPs).

**3. Header Tags**: 7/10
Header tags (H1-H6) are used, but not consistently throughout the page. There is only one H1 tag, and it's not descriptive.

**4. Keyword Density**: 4/10
The keyword density is low, and there is no clear focus on specific keywords.

**5. Content Quality**: 6/10
The content is informative, but it's not engaging, and there are no subheadings or bullet points to improve readability.

**6. Image Optimization**: 3/10
Images are not optimized with alt tags, descriptions, or compressions.

**7. Internal Linking**: 5/10
There are some internal links, but they are not descriptive, and there is no clear hierarchy of pages.

**8. Mobile-Friendliness**: 8/10
The website is responsive and adapts to different screen sizes, but there might be some issues with layout and usability.

**9. Page Speed**: 5/10
The page speed is average, but there are opportunities to improve it by optimizing images, compressing files, and leveraging browser caching.

**10. Social Media Integration**: 2/10
There are no social media links or integration on the page.

**11. XML Sitemap**: N/A (cannot be evaluated based on the provided HTML code)
**12. Robots.txt**: N/A (cannot be evaluated based on the provided HTML code)

**Recommendations for improvement:**

1. **Optimize the title tag** to include the company name and main keywords.
2. **Write a compelling meta description** to entice users to click on the search engine result.
3. **Use header tags consistently** to structure the content and highlight important keywords.
4. **Conduct keyword research** to identify relevant keywords and phrases, and incorporate them naturally into the content.
5. **Optimize images** by adding alt tags, descriptions, and compressing files.
6. **Improve internal linking** by using descriptive anchor text and creating a clear hierarchy of pages.
7. **Enhance mobile-friendliness** by testing and refining the layout and usability.
8. **Optimize page speed** by compressing files, leveraging browser caching, and optimizing images.
9. **Integrate social media links** to increase engagement and sharing.
10. **Create and submit an XML sitemap** to help search engines understand the website's structure.

By addressing these areas, the website can improve its SEO performance and provide a better user experience.