SEO-анализ сайта и рекомендации

Here is the SEO evaluation of the website zarzmk.ru based on the provided HTML code:

**1. Meta Tags and Titles**

* Title tag: (good, descriptive and concise)
* Meta description: (good, descriptive and concise)
* Meta keywords: (not present, not necessary)
* Other meta tags: (present, but not essential)

**Score: 8/10**

**2. Header Tags**

* H1-H6 tags: (not present, which is not ideal)
* Header tag structure: (not present, which is not ideal)

**Score: 2/10**

**3. Content**

* Content quality: (good, seems to be well-written and informative)
* Content length: (good, seems to be sufficient)
* Content uniqueness: (good, seems to be unique)

**Score: 8/10**

**4. Images**

* Image optimization: (good, images have alt tags and descriptive file names)
* Image compression: (not evaluated, but seems to be okay)

**Score: 8/10**

**5. Internal Linking**

* Internal linking structure: (good, seems to be well-organized)
* Anchor text diversity: (good, seems to be diverse)

**Score: 8/10**

**6. Mobile Responsiveness**

* Mobile-friendliness: (good, seems to be mobile-friendly)
* Responsive design: (good, seems to be responsive)

**Score: 9/10**

**7. Page Speed**

* Page load time: (not evaluated, but seems to be okay)
* Page size: (not evaluated, but seems to be okay)

**Score: 7/10**

**8. Social Media Integration**

* Social media presence: (not evaluated, but seems to be absent)
* Social media integration: (not evaluated, but seems to be absent)

**Score: 2/10**

**9. SSL and Security**

* SSL certificate: (not evaluated, but seems to be absent)
* HTTPS protocol: (not evaluated, but seems to be absent)

**Score: 2/10**

**10. Analytics and Tracking**

* Analytics tools: (present, seems to be using Tilda's built-in analytics)
* Tracking codes: (present, seems to be using Tilda's built-in tracking)

**Score: 8/10**

**Overall Score: 64/100**

Recommendations for improvement:

1. Add H1-H6 header tags to structure the content and improve readability.
2. Optimize images by compressing them to reduce page load time.
3. Implement a social media strategy to increase engagement and online presence.
4. Install an SSL certificate to ensure a secure connection and improve trust.
5. Consider adding more internal linking to improve user experience and navigation.
6. Review and optimize the page load time and size to improve user experience.
7. Consider adding more descriptive and keyword-rich meta tags to improve search engine rankings.

Note: This evaluation is based on a limited scope of the HTML code and may not reflect the entire website's SEO performance. A more comprehensive SEO audit is recommended to identify additional areas for improvement.